In working with clients, I place strong emphasis on close collaboration, good communication and excellence in project execution. Balancing practical considerations and strategic objectives, presenting options and alternatives, as well as problem-solving to arrive at imaginative, creative solutions — these are core components of the design process as I see it.
Who is a client hoping to reach? How will a given project succeed in achieving the greatest impact? How can the process be structured to work best for a specific client? Every project is different; every client is different. I customize my approach and the solutions I propose based on the client, client style, project timeline, project requirements and available budget. There is no one-size-fits-all.